Who you send it to, and the results you hope for. What is a Italy Whatsapp Press Release ? According to the Prowly page , a press release is a tool for announcing newsworthy information in the most objective way. Another definition of the Fit Small Business page , a release is a concise document distributed to the media and the information is newsworthy. Purpose of Press Release The purpose of a press release is to get "stage" or coverage and be noticed by the target audience. Press releases make it easier for journalists to pave the way for the “stage”.
Usually press releases will be handled by the public relations (PR) department, public relations (PR) agency, or the company or brand's internal communications team. After that, they send the release to media partners via editorial email or the journalist's personal email. This document can also be distributed via social media or the company's official website. How to Make and Types of Press Releases So, how do you make a press release ? In short, use the 5W+1H guide. After that, add a short company description ( boilerplate ), fact sheet, quote, and contact details for the company or brand communications team.