Such occasions add some variety to routine days and are a t for your loved ones. All business owners are well aware of this and use this type of opportunity to increase the sales of their products by using Taiwan Phone Number Data seasonal marketing. What is seasonal marketing? Seasonal marketing is a form of promotional activities created for specific circumstances. These are most often religious holidays, cultural events or other cyclical events, although campaigns prepared for current trends, weather or unforeseen events are becoming more and more common. It usually covers a narrow topic and lasts for a selected period.
In traditional marketing activities of stationary stores, this is most often manifested in store decoration, seasonal discounts or occasional discounts. The digital marketing industry approaches this issue a little differently. Creating advertising campaigns aimed at upcoming holidays or the so-called hot sales periods can be a good strategy to significantly increase revenues while reducing marketing expenses in the off-season. Ways to use seasonality in an advertising campaign There are many seasonal industries that record sales of their products only during 1-3 months of the year. In addition, most companies are characterized by fluctuating demand for their services and goods - it is rare for them to bring the same revenue every month.